The WA 2015 Annual Meeting is being held February 8-10, 2015 at the Sandpearl Resort in Clearwater Beach, FL and we hope to see you there!
WA has planned an amazing line-up for this year's Annual Meeting! The agenda includes educational presentations on the "Seven Steps to Closing a Profitable Sale" by Bob Langdon, "Optimizing Your Business with the 80/20 Rule" by Peter Phillipi, industry trends by Mark Strauss, President of Interior Design Media and much more! More speaker information will be updated shortly.
WA excited to announce our keynote speaker, Bob Langdon. Since beginning his consulting practice in 1983, Bob Langdon, author of Managing Your Business for Profit, has been assisting business owners in achieving their sales and financial goals. Gaining comprehensive business skills working for PricewaterhouseCoopers and serving as the general manager for a rapidly expanding wholesale distribution company, enables Bob to understand the problems of the entrepreneur.
If you believe that price competition is increasing in the Wallcoverings Industry then this program is a must for you. In this program, Langdon will show you simple techniques to identify your most profitable customers and proven methods to help you generate more business from them. You’ll learn how to differentiate your product and service in the marketplace, thus enabling you to achieve a higher gross margin, while increasing sales and profitability immediately and for years to come. After attending this program, you’ll return to your business more competitive than ever with Bob’s proven methods of: identifying and selling to the upscale, service-driven customer, utilizing a seven-step process to closing a profitable sale, increasing gross margin in your business and differentiating your product and service in the marketplace. To read bios of each of our educational and keynote speakers, please click here.
Wallcoverings Associations 2014 Trends & Highlights presented by Interior Design